4 minNatural & Organic Beauty (Part Trois): The Male PerspectiveMen are purchasing natural/organic beauty and personal care (NOBPC) at the same rate (or greater) as women buying similar products. Now...wh
4 minNatural & Organic Beauty (Part Deux): What Consumers WantThe natural and organic market niche is riding high as consumer demand for "greener" and "cleaner" products increase. W
4 minNatural & Organic Beauty (Part Un): Knowing Your ConsumerBeing authentic and innovative in your branding can be like trying to "smize" and work your best hip swing in toe-blistering stile
2 minTrending: Makeup With Skincare BenefitsMakeup with skin care benefits | The Sizzling Six | Pollution-Fighting Skincare
3 minThe Influencer (Part Deux): 5 Steps to Partnership SuccessInfluencers are cutting-edge advertising for an expanding business...a loud voice with a large following touting your brand's latest wid
2 minThe Influencer (Part Un)Beauty Brand Influencers | Beauty Casual vs. Beauty Junkie | The Rise of the Rose
2 minHow To Choose a Compelling Name for Your BrandChoosing a name for your beloved brand - your baby - is one of those super important details that's personal, a little agonizing, and br